Meridian Finance

Overview

Meridian Finance needed a digital presence that communicated institutional trust while feeling approachable to retail investors. The existing site was dated and failed to convert visitors into sign-ups.

The Challenge

Balancing regulatory compliance requirements with a modern, engaging user experience. The platform needed to feel secure without being cold or intimidating.

The Solution

We developed a refined visual system with deep navy tones, generous whitespace, and clear information hierarchy. Interactive data visualizations and a streamlined onboarding flow reduced friction at every step.

Results

• 62% increase in demo requests within 90 days
• Page load time reduced from 4.2s to 0.8s
• Mobile conversion rate improved by 45%

Tech Stack