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DesignBranding
Atlas Wellness
An immersive wellness brand site with editorial storytelling.
- Client
- Atlas Wellness
- Role
- Brand & Web Designer
- Year
- 2025
Overview
Atlas Wellness is a holistic health studio expanding nationally. They needed a website that reflected their serene, premium positioning and integrated class booking seamlessly.
The Challenge
Creating a calming digital experience that still drove bookings and membership sign-ups, while supporting a growing content marketing strategy.
The Solution
An editorial layout inspired by luxury lifestyle magazines, with soft earth tones, custom photography direction, and a frictionless booking widget embedded throughout key touchpoints.
Results
- Online bookings increased 78% post-launch
- Average session duration up 2.4 minutes
- Featured in Awwwards SOTD nomination
Tech Stack
FigmaWebflowCustom CSS